Launched in 2017, this range of 6 theme gift cards allows you to choose the card adapted to different occasions. Each card required the definition of a visual universe, the organization of a photo shoot organized in our studio and the supervision of culinary design. The challenge was to create a coherent overall design while allowing to quickly understand the specificity of each card, and to find the right link between sobriety, playfulness, gluttony and fun, as many values ​​specific to L'atelier des Chefs. The packs corresponding to each card were subsequently created, in order to contrast with the sobriety of the visual by a colorful design, dynamic and visible in our 15 workshops.